Local SEO is the process of promoting a website in search engines and placing it on the top of search results for phrases related directly to a specific location. For example, associations are created to include the name of the city or suburb in which your business operates.
Do you want to target products or services to a particular locality?
Businesses like restaurants, vets, lawyers, doctors, local shops, and many other types of local businesses and organisations should have a website. This is necessary to help clients (especially those living in your area) find your products or services.
Local SEO is useful for businesses and for customers as 96% of consumers look mainly for local businesses and services. Due to the internet user’s preferences, Google often makes some changes in its search engine which are particularly important for local businesses. Rather than choosing keywords such as “pizza shop” or “family lawyer”, you should focus on phrases like: “pizza shop Hanoi” or “family lawyer Ho Chi Minh”.
All your keywords, of course, depend on the area in which your business operates. You can expand this area not only to the city, but also to state (eg house building company NSW) or to the country (eg computer shop online Vietnam).
The benefits of a local SEO
- Reach more local customers
- Increase sales to customers in your area
- Become known in your local area, and
- Compete with large organisations by having low-cost SEO.
Please let me know if you are looking same, so that I can provide you more details about our services/price/time line etc.